Kiki Smolders

Department: Fashion&Branding
Project title: “Designed in Holland” Global problems, Dutch Solutions
Website:
Email: kiki_smolders@hotmail.com

Dutch design is worldwide a well-known brand. This paper gives answers to the questions: What does Dutch design concern and why is it so good?

What do we have to do to accomplish new success for the future?

The idea behind my work is to open the eyes of the designers. Why do we make up problems when there are so many problems in the world?

I want them to make artistic items for real problems.

I show them what the most unique qualities are of Dutch design and how they can use them in global problems